Category Archives: Strategy

Can a goose play chicken?

[caption id="attachment_3205" align="alignleft" width="400"] why can't it just stand on its own two feet?[/caption] Toronto as a City State… the idle speculations of big thinkers like Jennifer Keesmaat and Richard Florida seem like faint and distant memories now. As predicted here, the Premier’s hits on the City just keep coming, and no one will intervene…
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9. It’s hard for clients to declare a desire with the same certainty with which their commercial counterparts declare their corporate intentions.

For those who struggle in scarcity, a clear admission of ambition or desire feels like a failure.  The gap between the lofty future and the meagre present can seem soul-destroying.  Yet NetGain frequently presses and finds the lofty goal is actually not that precious or even necessary to the client’s real goal, nor that the…
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Affordable housing is never a bad idea. Or is it?

You know what’s wrong with good ideas?  They demand that we shed our preconceptions and act on a new premise.  You cannot with sincerity say, “what a great idea!” without next thinking, “we really ought to try that”.  Because of that compulsion to act, the best ideas often remain undeclared, are politely ignored, or are…
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